The Fragrance Foundation hosted its annual FiFi Awards ceremony on May 21st, and I'm here to tell you the results. In fact, this was the first time the Foundation allowed regular folk to vote for the various categories. I voted. Did you?
A very random group of people attended. Proof:
- VERA WANG (this makes sense because she was voted into the Hall of Fame)
- ZAC POSEN
- SEAN AVERY
- SALT-N-PEPA (!?)
- DANITY KANE
- ALYSON HANNIGAN
- CYNTHIA ROWLEY
- TAYLOR MOMSEN
- BIANCA BALTI
- WILLIAM LAUDER
- HARRY SLATKIN
- KIM RAVER
- MATTHEW MODINE
- BERNADETTE PETERS
- MINKA KELLY
- ERNEST BORGNINE
- NIKKI BLONSKY
- DANA DELANEY
- PADMA LAKSHMI
- TOM FLORIO
The awards were:
FRAGRANCE OF THE YEAR – WOMEN’S LUXE |Daisy Marc Jacobs – Coty Prestige
FRAGRANCE OF THE YEAR – MEN’S LUXE |Dolce & Gabbana Light Blue Pour Homme – P&G Prestige Products, Inc.
FRAGRANCE OF THE YEAR – WOMEN’S NOUVEAU NICHE |Prada Infusion d’Iris – Puig Beauty & Fashion Group
FRAGRANCE OF THE YEAR – MEN’S NOUVEAU NICHE |Armani Privé Vetiver Babylone – Giorgio Armani Beauty
FRAGRANCE OF THE YEAR – WOMEN’S PRIVATE LABEL/DIRECT SELL |Christian Lacroix Rouge – Avon Products, Inc.
FRAGRANCE OF THE YEAR – MEN’S PRIVATE LABEL/DIRECT SELL | Derek Jeter Driven Black – Avon Products, Inc.
FRAGRANCE OF THE YEAR – WOMEN’S POPULAR APPEAL |Intimately Beckham Women – Coty Inc.
FRAGRANCE OF THE YEAR – MEN’S POPULAR APPEAL |Intimately Beckham Men – Coty Inc.
FRAGRANCE HALL OF FAME |Annick Goutal Eau d’Hadrien – Gary Farn, Ltd.
EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – WOMEN’S SCENT FEATURE |Allure
EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – WOMEN’S SCENT BITE |Marie Claire
EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – MEN’S FEATURE- A TIE! |Best Life and Elle
TECHNOLOGICAL BREAKTHROUGH OF THE YEAR |Certified Organic Preservation – The Estée Lauder Companies
RETAILER OF THE YEAR |Bloomingdale’s
BATH & BODY LINE OF THE YEAR |Origins Organics – Origins Natural Resources
INTERIOR SCENT OF THE YEAR |Gump’s San Francisco Home Collection (Majestic Range, Treasured Range & Opulent Range) – Latitudes International
BEST PACKAGING – WOMEN’S PRESTIGE |Daisy Marc Jacobs – Coty Inc.
BEST PACKAGING – MEN’S PRESTIGE |Attitude by Giorgio Armani – Giorgio Armani Beauty
BEST PACKAGING – WOMEN’S POPULAR APPEAL |Christian Lacroix Rouge – Avon Products, Inc.
BEST PACKAGING – MEN’S POPULAR APPEAL |Intimately Beckham Men – Coty Inc.
BEST NATIONAL ADVERTISING CAMPAIGN – PRINT |Kelly Calèche – Hermès
BEST NATIONAL ADVERTISING CAMPAIGN – TV |Coco Mademoiselle – Chanel
My thoughts:
These sound about right. I love them all!-
FRAGRANCE OF THE YEAR – WOMEN’S LUXE |Daisy Marc Jacobs – Coty Prestige
FRAGRANCE OF THE YEAR – MEN’S LUXE |Dolce & Gabbana Light Blue Pour Homme – P&G Prestige Products, Inc.
FRAGRANCE OF THE YEAR – WOMEN’S NOUVEAU NICHE |Prada Infusion d’Iris – Puig Beauty & Fashion Group Read the FCH revew here!
FRAGRANCE OF THE YEAR – MEN’S NOUVEAU NICHE |Armani Privé Vetiver Babylone – Giorgio Armani Beauty
This also sounds appropriate. I thought this was a well-executed line-
BATH & BODY LINE OF THE YEAR |Origins Organics – Origins Natural Resources Read the FCH revew here!
I definitely enjoyed this packaging (if you haven't seen it, check it out at Nordstrom or Sephora or just about anywhere!), so this sounds perfect-
BEST PACKAGING – WOMEN’S PRESTIGE |Daisy Marc Jacobs – Coty Inc.
The ads for this were good, but the best? Hmmm....
BEST NATIONAL ADVERTISING CAMPAIGN – TV |Coco Mademoiselle – Chanel
See the "movie" here.
(courtesy of a new fave: catwalkqueen)
And I don't even remember these ads!
BEST NATIONAL ADVERTISING CAMPAIGN – PRINT |Kelly Calèche – Hermès
